ACF Nonprofit Partner
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Think Small and Think Big
- August 16, 2008
- Posted by: Ann Fitzgerald
- Categories: Planning, Research
No CommentsNonprofit professionals know that many small details add up to overall success in their fundraising programs.The relatively quiet month of August is a perfect time to concentrate on improving these “small”—but not inconsequential—components of your programs.
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Effective Donor Communication
- August 14, 2008
- Posted by: Ann Fitzgerald
- Category: Communication
So how do you make the most of your donor communications?
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Getting Started in Direct Mail
- August 14, 2008
- Posted by: Ann Fitzgerald
- Category: Direct Mail
Direct mail is an effective way to build and expand your donor base because it enables your organization to communicate directly to your target audience, identify supporters, and cultivate long-term relationships. So how do you start a direct mail program? Before you make a large financial commitment, it pays to do a few things well:
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Are You a Good Sales Person?
- August 14, 2008
- Posted by: Ann Fitzgerald
- Category: Major Gifts
As fundraisers, we don’t often think that we are in the sales business. But successful fundraisers share many of the same characteristics of experienced, skilled sales people. And in many ways we have a similar goal: We are trying to convince or inspire (i.e. “sell”) donors (i.e. “customers) that our cause (i.e. “product”) is worthy of their support. So how do we adapt sales techniques to our fundraising efforts?
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Giving Thanks
- August 14, 2008
- Posted by: Ann Fitzgerald
- Category: Philantropy
The best way to introduce this topic is to begin by thanking you for subscribing to Non-Profit Partner. I hope you have enjoyed reading our monthly newsletter and have found useful tips and strategies for non-profit fundraising.
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Planning for a Successful Year
- August 14, 2008
- Posted by: Ann Fitzgerald
- Category: Planning
After completing a successful year in sales, I remember feeling disheartened in January when I realized that I was starting the New Year with a completely blank slate and absolutely zero dollars towards my sales quota.