Communication
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To the Moon and Back: What Your Organization Can Learn from the 50th Anniversary of the Moon Landing
- July 19, 2019
- Posted by: David Kulivan
- Category: Communication
No CommentsWhat can your fundraising program learn from this historic accomplishment of the moon landing?
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Data is the New Bacon
- July 1, 2019
- Posted by: Ann Fitzgerald
- Category: Communication, Direct Mail, Systems
Too often, fundraisers decide on a course of action—whether holding an event or sending mail to prospects—by listening to their gut rather than using data analysis. Is that fundraising dinner really worthwhile? Are you retaining new donors at an optimal rate?
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Swimming and Standing With Thomas Jefferson
- April 11, 2019
- Posted by: Susan Mangels
- Category: Communication
Your donor communications should stand upon principle by conveying your mission clearly and fully—while swimming with the current by engaging each donor on his or her own terms.
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Getting the Meeting: Top Tips for Donor Face Time
- January 22, 2019
- Posted by: Susan Mangels
- Category: Communication, Planning
Many businesses, large and small, have a huge source of great ideas that can help them improve, innovate, and grow, and yet so many of these companies never think of using this amazing corporate asset. What is this highly valuable asset? Its own people.
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Turn Donors Into Advocates Through Regular Impact Updates
- November 19, 2018
- Posted by: David Kulivan
- Category: Communication
Many businesses, large and small, have a huge source of great ideas that can help them improve, innovate, and grow, and yet so many of these companies never think of using this amazing corporate asset. What is this highly valuable asset? Its own people.
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What ‘Crazy Rich Asians’ Reminds us about Donors
- August 27, 2018
- Posted by: Susan Mangels
- Category: Cultivation, Fundraising
The summer blockbuster “Crazy Rich Asians” shows us that attention to nuance can help us understand others.Many have noted favorably that the film – a modern Cinderella story – avoids one-dimensional character depictions. The wealthy mother wants her son to marry a rich woman, but she also shows her own willingness to sacrifice for her family. The heroine, though from modest means, is a tenacious, accomplished game theory expert who wins her prince through her integrity and strategy.